Jonathan Sawyer
Writer, Storyteller
About
I am a writer, editor, and strategist with more than 13 years of experience covering style, music, culture, and health and wellness for major brands and publications, with an emphasis on product copy and storytelling. I have a strong background in content management, strategy, multi-channel marketing, and e-commerce.
Clients
Highsnobiety, Hypebeast, Complex, Equinox Fitness, Moose Knuckles, adidas, Alpha Industries, Medicom, Swear Footwear, Sean Combs, Dwyane Wade, BAPE, Flannels, Moon Boot, Braun, Disney, Unimatic, Wilson, Café de Flore, Dickies, Gramicci, Hot Wheels, Coca-Cola, Bar Basso, Sutaare Clothing, Dream Sequence Records, Jack Wolfskin, Diptyque, Under Armour, New Era, Rapha, Speedo, Jacob & Co, RUF, CVIRO, GXNXVS, Eric Dingus, Bobby Biscayne, Nick Nikon, KE on the Track, Kronic, and many more
Work
How to Train, Think & Live Like a World-Class Athlete
Moose Knuckles Serious Campaign
The Essential Skincare Guide for Men
Moon Boot x Highsnobiety
How a New Pair of Shoes Bolsters Your Run
Take a Walk to Boost Creativity
Moose Knuckles SS23
The Best Ways to Boost Your Immunity This Winter
Outdoor Running Gear Essentials
Braun x Highsnobiety
Highsnobiety Shop
SWEAR London
Highsnobiety Shop
Cycling Style Is a Serious Sport
Patagonia Has Been Telling You to Vote the Assholes Out for Years
The tag can be found on Patagonia's "Road to Regenerative" shorts. As revealed by the brand's director of global communications and public relations, C
Why Are These Gucci Models Holding Their Own Heads?
Now the question is — where exactly did all this spawn from?
It's been well documented that Alessandro Michele has a vast appreciation for history and art, some might even call it an obsession. As Gucci points out, the utilization of a dragon, or a mysterious creature, stems
Rick Owens Reshapes the Converse Chuck 70 Like Only He Can
Rick Owens debuted a new collaboration with Converse today during his Fall 2021 show in Venice. The DRKSHDW project finds Owens reimagining the iconic Chuck 70 in a manner that is true t
The WNBA Has Better Jerseys Than the NBA & Fully Deserves It
“When our team met with our athletes, their feedback was very clear,” said Tania Flynn, Nike VP of Women’s Apparel Design. “They wanted a uniform that fits them, not one they have to fit into. They wanted a connection to their team and fans, but also wanted to express their personal style. And t
Sneaker Series: Contemporary Trainers
Ask virtually any fashion-aware individual what they notice first about a person's outfit, and the majority of the time they'll tell you footwear. In essence, whatever you have on your feet is pretty much the centre-piece of your ensemble. Now that doesn't mean that your shoes must be the most expensive item you’re wearing, but they should, of co
Back in Atlanta, Cam Newton Remains A Man of the People
To the casual observer, Newton is a larger-than-life (in more ways than one) football player. Standing at six feet, five inches tall and weighing in at 245 pounds, the former Heisman winner is a mammoth human b
What Happened at Capitol Hill Was Not a Protest
At the end of a long day and night marked by chaos and violence in Washington, Congress certified President-elect Joe Biden and Vice President
Michael Jordan Storylines the World Needs to Hear More About
Co-hosted by former Bulls reporter J.A. Adande and former Bulls point guard B. J. Armstrong, the podcast series consists of 10 40-minute episodes touching on the Bulls' historic 1997-1998 season when they claimed their sixth NBA title i
The Best Destinations For an Active Getaway
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